Research Brief

We are conducting an in-depth analysis of SKU metrics and distribution within the Sports Shoes category in India. This research aims to provide valuable insights into the performance and market dynamics of various SKUs under this category.

1. Market Size, Growth, Outlook:
◦ Determine the current market size of the Sports Shoes category in India.

◦ Analyze historical growth trends and project future market outlook.

2. Strongest Players, Competitive Landscape:

◦ Identify the leading brands in the Sports Shoes category.
◦ Assess the competitive landscape and market share of key players.

3. Product Types Under Each Brand:

◦ Catalog the top 5 products under the Nike brand.
◦ Provide detailed information on each product, including:

▪ Brand
▪ Product Name

▪ Price
▪ Size
▪ Color
▪ Purpose

4. Product Analysis:

◦ Conduct a comprehensive analysis of the products in terms of consumer preferences and demographics.